Dealerscope

April 1994

HOME OFFICE RETAILING

NORRIS UNVEILS DIGITAL RECORDER

Norris Communications Corp. will introduce the first full-function completely digital personal recorder in July. Dubbed Flashback, the microprocessor-controlled device uses a new technology that allows up to 30 minutes of high quality, randomly accessed voice recording.

The three-ounce Flashback is PCMCIA-compatible, which enables the consumer to download recorded entries to a personal computer or personal digital assistant. The unit has no mechanical parts and uses true 16-bit technology to raise its sound quality beyond present digital recorders. Flashback will hit retail in July at a suggested retail price of $199.95, which includes a 30-minute sound clip, batteries and accessories.

Additional 30-minute sound clips are available for $69.95 SRP.

CAPTION:  Flashback will hit the market in July.

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